Coca-Cola Partners with UK to Promote Recycling

Oct. 5, 2010

LEXINGTON, Ky. - Excitement has been mounting for UK during the Southeastern Conference football season. Those attending the UK home games will have the opportunity to recycle through a partnership with UK and Coca-Cola Enterprises.

Coca-Cola Enterprises will provide 100 large Coca-Cola syrup barrels that have been repurposed as recycling receptacles and will locally recycle 100 percent of the bottles and cans collected in the receptacles at UK home football games. Once collected the materials will be transported to the recycling center and eventually turned into new bottles, bags or apparel.
Those attending the UK/Auburn football game will also get to interact with the mobile recycling activation trailer on Saturday, October 9th. The trailer is a self-contained vehicle equipped with video screens, interactive displays and games all designed to educate consumers about the benefits of recycling. 

We are excited to join forces with the University of Kentucky to promote recycling at this year's home football games," said Clinard Chaney, Sales Center Manager, Coca-Cola Enterprises. "It is essential that we all do our part for the environment and Coca-Cola's recycling program is one easy step," said Rodney Stiles of UK Football Operations.