Susan Lax is in her 16th season with the University of Kentucky, her 11th as Associate Director of Media Relations. In addition to coordinating all publicity efforts for the women's basketball team, she assists with public relations duties for the Wildcat football team.
Lax was promoted to associate director after serving as the department's assistant director for four years. The Murray, Ky., native joined the UK staff in 1997 after spending two years as the assistant media relations director at Murray State while attending graduate school. Several of Lax's publications have won awards from the College Sports Information Directors of America (CoSIDA), including Best in the Nation for the 2008-09 and 2009-10 women's basketball media guides.
Lax graduated from Freed-Hardeman University in Henderson, Tenn., where she was a three-year letter winner for the Lady Lions tennis team. She graduated in 1995 with a bachelor's degree in communications with an emphasis in public relations.
She is a member of CoSIDA (College Sports Information Directors of America), FWA (Football Writers Association, and USBWA (United States Basketball Writers Association).